This Cheat Sheet document will help you reach a Stellar WordPress SEO using only 3 easy steps.
Step 1: Install Yoast SEO Plugin
In Yoast SEO you can enter the keyword or keyphrase you’d like your post or page to rank for in the search results. We then run a check on your content to check whether you’re using the keywords often enough – but not too often – and in the right spots. In Yoast SEO Premium, we take this one major step further. We will not only check for the keyword or keyphrase you enter, but we will analyze your text on all variations of that word or phrase.
Step 2: Run your WordPress Site in ScreamingFrog and cleans your mess
ScreamingFrog (https://www.screamingfrog.co.uk/) SEO Spider is a website crawler that helps you improve onsite SEO, by extracting data & auditing for common SEO issues. Download & crawl 500 URLs for free, or buy a licence to remove the limit & access advanced features.
Fix 2a: Find all missing Title, Meta Description, H1 and H2
Firstly, you will order the Screaming Frog result by Word Count in descending order. The top of that list will show all pages and posts that are valuable on your website. If it shows more than 500 words, you should be making sure those pages are perfectly written for SEO. Go back to Step 1 (Yoast) and find those pages and strike a Green Yoast dot.
Fix 2b: Check your Valuable Asset Crawl Depth
Make sure your valuable content is under 4 clicks from the Home Page. This is important as Google will tend to avoid crawling the entire website.
Pages right below it would be on depth 1, those right below, depth 2, and so on. As a rule, pages on depth 3 and lower will, generally, perform poorer in the organic search results. This is because the search engines may have issues reaching and crawling them, within the site’s allocated crawl budget.
Step 3 – Optimizing for the Right Keywords
Check out what Keywords are fitting your offer and make sure they’re clearly featured on your Home Page. For that again, Yoast SEO will be helpful. Try typing your main keyword on the Yoast Box in your Home Page (eg. cheap fried fish) and check out the Yoast green light.
If it’s still orange, you may be overpaying all Paid Ads and harming the Organic Search. Make sure your Keyword is in the H1 Title, in the Meta Description and clearly in the text.
Vilna Gaon helps you to reach a Stellar WordPress SEO within hours
We can help 🙂 With a few accesses to your WordPress, we can go through all the reasons why your site would be slow. As stated, most of the WordPress speed issues come from bad plugins and misconfigured themes. A lot of agencies will push you to upgrade your hosting but it’s rarely the right choice.
We can help you fasten a WooCommerce site anytime. Either subscribe to the following form or talk to us on the bottom right Chat Box. We’ll answer it in no time…
If you fill the below form, we’ll contact you right away with one of our Tech Leads: